We spoke with some of the incredible creatives and managers to get a behind-the-scenes look at LabX

Piech: I joined Bob a few months after he began work on the original website in 1995. LabX started as an equipment exchange and classified page for used lab equipment. Back in those days, it was fun to watch the website grow, we'd get four, maybe five, classified ads posted per week, and every now and then, it would jump to 20—success! We were self-taught web, database, and graphics developers who loved to build online content. The coolest thing we built was the live auction platform, which would have been cutting-edge technology at the time. We’ve prided ourselves on making the user experience best in class, and that sentiment still carries on today.

Over time, LabX evolved from being a used lab equipment classified and auction portal to a vibrant marketplace for people to buy all types of new and used instruments and supplies.

Who manages LabX’s digital marketplace?

Brito: I’m responsible for managing the overall strategy & roadmap of the LabX marketplace, ensuring that we’re constantly delivering value to our audience of buyers and sellers. Working on a living, breathing marketplace like LabX is always so exciting, and I’m fortunate to be able to connect with so many incredible clients and buyers who use our platform every day. We’re also very lucky to have such a talented team.

What makes the marketplace unique, and what challenges have you had to overcome?

Brito: LabX is easily one of the largest marketplaces for buying and selling laboratory products, and for that reason, we have fostered an excellent roster of trustworthy sellers spanning the entire market. From individuals to equipment manufacturers and full-fledged resellers, LabX has it all, and that industry focus has empowered us to provide the best selling experience possible.

The COVID-19 pandemic brought with it some major challenges for us, including some pretty big swings in the dynamics of the marketplace. Since then, LabX has received some major technical and feature-set upgrades. Those have brought with them some notable jumps in the activity of buyers and performance for many sellers, but we’re just getting started.

How has LabX grown beyond being exclusively a marketplace, and what value does this bring?

Anderson: It’s an exciting time for the evolution of LabX. As a team, we are adept at identifying new technologies and leveraging approaches to enhance the audience’s experience. Now more than ever, we can deliver product insight to the right people at the right time.

On the editorial front, I contribute original articles and editing services to LabX and the other LabX Media Group brands. As a former laboratory scientist, I was once at the receiving end of product information and marketing content. I know how challenging it can be to locate resources that are both trusted and valuable in the search for the right products and services for my needs. I enjoy helping our audience in their quest to advance science. I guess that’s just the scientist in me wanting to contribute to the greater good.

How do sellers and advertisers benefit from working with LabX?

Gillian: We have the best partnerships with our customers, and I love that our entire internal village all works so hard to ensure those customers have the utmost success on LabX. Whether you’re selling or advertising, the LabX marketplace harnesses a unique and highly valuable audience of budgeted decision-makers responsible for lab purchases. Listing and promoting your products and offerings on LabX ensures you are seen by the right audience at the right time, optimizing conversation rates and sales closure.

What’s in store for the future?

Piech: We’re excited to see the LabX marketplace grow, not only with expanded inventories of new and used laboratory instruments, but also with an increasing focus on consumables, supplies, and all the essential products that keep labs running efficiently. As the industry evolves, so does our commitment to enhancing connections between buyers and the products they rely on.